Tuesday, 25 November 2014

This Cringeworthy Video For A Hipster Hostel Is A Cultural Low Point

Culture is dead, ban everything.


Urban House is a new hotel-cum-hostel project in Copenhagen, and appears to be actively targeting people typically described as hipsters.



It is described as "A unique hotel with 950 beds that will change the perception of how people travel and get to know Vestebro, the hippest part of Copenhagen. We are a happy Urban Family who likes to share and are fond of Vesterbro, tattoos, style, beer, food, skateboards."


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Ahead of their March 2015 launch, they've produced a video advertising themselves.



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It starts with this woman throwing a sign at the camera while posing on a bike.


It starts with this woman throwing a sign at the camera while posing on a bike.


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And voice-over explanations of just who they are talking to.


And voice-over explanations of just who they are talking to.


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