Tuesday, 5 August 2014

25 Things Everyone In Who Works In Media Planning Will Understand

Let’s be honest, it’s the most important bit of advertising.


The more work you put into creating an inventive and original plan, the less likely the client is to sign it off.


The more work you put into creating an inventive and original plan, the less likely the client is to sign it off.


"We love this! It's so different! Now book exactly what you did last time."


Marvel Studios / Via imgur.com


A client thinking they know what they're doing is, much, much, worse than them knowing nothing.


A client thinking they know what they're doing is, much, much, worse than them knowing nothing.


"I mean, yes, technically, that could work, but let's not commit to trying to buy a roadblock on the whole of Google just yet?"


PIXAR / Via giphy.com


Your knowledge of Excel is second to none, and you hate that.


Your knowledge of Excel is second to none, and you hate that.


But secretly, you kind of love it.


AMC / Via reddit.com


Conference calls with dozens of different participants are a form of torture.


Conference calls with dozens of different participants are a form of torture.


Though getting a call cancelled late in the day might be the happiest feeling you can get at work.


Via imgur.com




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