Female underarm am bush has officially gone global.
Earlier this year, the "Natural Beauty" photo project by British photographer Ben Hopper took off, depicting models posing with their natural armpit hair.
The series was "a type of protest by creating a contrast between common ‘fashionable’ female beauty and the raw unconventional look of female armpit hair," he told BuzzFeed.
Ben Hopper / Via buzzfeed.com
On July 17, a fan page on Weibo challenged women to not shave their armpits as an effort to promote a different — and healthier — standard of beauty.
The page created a Chinese hashtag which translates in English to "GirlsDon'tPluckTheirArmpitHairCompetition."
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